About Us

Integrity Advantage helps healthcare payers fight fraud, waste and abuse by providing essential services that FWA Programs need to succeed.

Our unmatched expertise stems from decades of experience supporting dozens of organizations just like yours.

With a laser-focus on healthcare services, we offer a unique advantage that elevates your success in detecting, investigating and preventing FWA.

Clients choose us because we increase ROI, create efficiencies and deliver a vendor-neutral perspective.

Together, we are raising the bar in the fight against healthcare fraud, waste and abuse.

Our Vision

To elevate the integrity of healthcare through individualized solutions.


Our Core Values

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Can’t stop, won’t stop. We hold ourselves accountable - reaching for the highest standard - and don’t stop until we’ve delivered on our commitment. Making our clients happy is what drives us every day.


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We fit right in. As trusted advisors, we roll-up our sleeves and become a part of the team, bringing an elevated perspective that drives efficiency and delivers results.


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We are open and objective. We work with our clients in a straight-forward way, always looking for approaches that blend collaboration, clarity and results.


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We are unapologetically authentic. Always direct, we act with honesty, integrity and respect in order to guide our clients to the best outcomes.


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We are the best at what we do. We bring decades of experience as investigators and business leaders to the table so we can deliver unrivaled service and deep expertise, helping to create successful outcomes for every client. Don’t take our word for it - ask our clients.


Our Leadership

Integrity Advantage leaders offers clients the rare combination of private health payer, government and vendor experience, with strong investigative, clinical and FWA program development expertise. You’ll find them speaking at industry conferences, influencing improvements in fraud analytics and helping create innovative strategies in the detection, analysis and deterrence of healthcare FWA.

JALA ATTIA
President and Founder

With 25 years of experience in fraud, waste, and abuse (FWA) detection, investigation, and program management, Jala’s career has spanned across state agencies, health plans, and technology vendors, where she has held key investigative and leadership roles. Jala has established Special Investigation Unit (SIU) programs and driven the development and enhancement of both post and pre-payment FWA applications.

Jala is actively engaged in the anti-fraud community, having served as the chair of the Association of Certified Fraud Examiners (ACFE) Foundation Board and a former board member of the National Healthcare Anti-Fraud Association (NHCAA). She also teaches as an adjunct faculty member at the University of New Haven, Henry Lee College of Criminal Justice, where she develops curriculum on healthcare FWA for their Master’s Program. Jala shares her insights on FWA and leadership. She holds a BA from Rutgers University, an MBA from Georgian Court University.

Jala is an Accredited Healthcare Fraud Investigator (AHFI), a Certified Fraud Examiner (CFE) and is Certified in Healthcare Compliance (CHC).

JESSICA GAY
Vice President and

Co-Founder

Jess has more than 20 years of experience in client-service leadership, with over a dozen years dedicated to combatting healthcare fraud, waste, and abuse with unwavering focus.

Partnering with more than 60 health payers across various sectors, she brings a wealth of expertise in medical coding, investigations, and data analytics to the table. Her insights are invaluable for strategic planning, coding accuracy audits, and comprehensive training programs.

Jessica actively contributes her expertise to the anti-fraud industry as the current President of the Maryland Chapter of the Association of Certified Fraud Examiners (ACFE). She also speaks a industry conferences across the country.

Her credentials include being a Certified Professional Coder (CPC), Accredited Healthcare Fraud Investigator (AHFI), and Certified Fraud Examiner (CFE).


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